Details
Pioneers, Hidden Champions, Changemakers, and Underdogs: Lessons from China's Innovators
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11,99 € |
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| Verlag: | Alpina Pro |
| Format: | EPUB |
| Veröffentl.: | 13.01.2023 |
| ISBN/EAN: | 9785206001044 |
| Sprache: | Russisch |
| Anzahl Seiten: | 212 |
Dieses eBook enthält ein Wasserzeichen.
Beschreibungen
Chinese businessmen influence the world: giants such as Alibaba and Huawei continue to develop endlessly through innovation, and also help thousands of young entrepreneurs enter the global market. Readers are offered insider information about the work of Chinese innovators, which will help to implement their ideas in their own business and prepare for future changes. There are four main types of businessmen in China: - pioneers (Sany, BAT, Xiaomi and other hidden champions); - medium-sized companies that are leaders in certain niches; - outsiders - technological enterprises with significant intellectual property; - and the changemakers who are preparing the digital revolution. Readers will get an overview of what products and services these companies are developing, what business models they are using and why, what are their competitive strategies and key drivers of innovation.
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