20 Top
Telephone Sales
DAVID SALMON
Copyright © 2015 by Recruitmentcoachingclub.com-David Salmon
All rights reserved. No part of this book may be reproduced or transmitted in any form or by any means without written permission of the author.
Telephone sales is the process of trying to sell a product or service over the telephone. The telephone is what the salesperson use in approaching his/her target customers. It is also known as telephone selling or telemarketing. They also use it to advertise what they are selling. It is a direct marketing strategy aiming to reach their customers with the use of the telephone.
Recruiting the right sales representative can definitely be hard especially if there are tons of people who are very much willing to do the job. The recruitment agency should have a definite list on the things and qualities that they are looking for in a sales representative. That way, they can avoid frustrating and the feeling of wasted money, effort and time.
As selling over the phone is definitely tough, they need to hire only the qualified ones for it to be successful. The most important thing that they should do is to have a proper selection process and remove all the unqualified one during every process. By doing that, they could save theirselves from headaches, stress and hassle. Here are the things that they should definitely do:
1. Create a job description
The job description should not be a general one. Instead, it should be a specific and accurate one. What some companies involved in the telephone sales industry lacks is the proper and accurate job description for the job of sales representative. All the tasks and responsibilities of the sales representative should be included in the job description. That way, they would have a clear understanding on what they are getting into.
A job description is important for it lets the interested persons know what they would be doing and what entails the job. This helps build the profile of a telephone sales representative. Another reason why a job description is important because it is what the company can use in order to either disqualify or qualify a candidate. The company should be honest, detailed and thorough about it for they would be the ones who would benefit the most from it.
2. Build the profile for the job
This is a simple step but most companies ignore this one. The first they need to do is to think about the products and services they would sell to their customers. They should also think about the job description and then they should ask themselves as to what kind of person is needed for the job or what kind of persons fits the job best. This step can help
the companies determine what level of thinking and what qualities does the person should possess in order to hire him/her. They should choose the one that can appeal best to their target customers.
3. Give it a title that is more appealing and attractive.
